Pre- and Post-Publication Series: Author Events that Sell Books and Build Community

We'll cover the timeline for planning a successful event, identifying who to reach out to for promotion, and choosing the right event format for your book and personality--from traditional reading-and-Q&A format and teaching audiences about your writing, all the way to full panel discussions and even small plays around your books. The goal is to create an experience that connects with readers and brings them into your regular audience. Learn strategies for generating word-of-mouth buzz before, during, and after your event.